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Are you be able to do work that other people find difficult and still struggle to explain what makes you good at it?
It’s not uncommon. After years of solving similar problems, your knowledge becomes compressed.
You recognize patterns quickly.
You ask questions automatically.
You dismiss weak options without examining every reason.
You adjust your approach when the usual method does not fit.
Other people see the result, but much of the thinking that produced it remains hidden.
This creates a problem when you want to turn your expertise into a product, service, workshop, framework, decision tool, playbook, or system. Another person cannot use what you have not yet learned to explain.
The Expertise Excavation Jumpstart will help you begin that work.
What you will do during the Jumpstart
Over seven lessons, you will select one recurring situation from your work and examine what happens beneath the visible result.
You will identify the decisions you make, the clues you notice, the questions you ask, and the exceptions that cause you to adjust your approach. By the end of the course, you will have an Expertise Excavation Record for one narrow area of your expertise.
Your record will contain:
A specific situation in which people rely on you.
Three important decisions you make.
The clues that inform those decisions.
The questions you use to interpret those clues.
The exceptions that require a different response.
One possible form your expertise could take so another person can use it.
The outcome is deliberately narrow. You will excavate one recurring situation rather than attempt to explain everything you have learned throughout your career. This constraint makes the work more concrete and gives you something useful to build upon.
This course will be useful if…
You may recognize yourself in one or more of these situations:
People regularly ask for your advice, but you describe your value in broad terms.
You rely on experience and instinct, but you struggle to explain how you reach your conclusions.
You have considered creating a course, book, workshop, framework, or service method and became overwhelmed by everything you know.
You can tell when something is wrong before other people see it, but you have difficulty naming the signals you noticed.
Your clients, colleagues, or employees still depend on your direct involvement because your judgment has never been captured.
You have stories, lessons, and methods scattered across notebooks, presentations, conversations, and years of work, but you do not yet have a clear place to begin.
The Jumpstart gives you that starting place.
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